Transforming Fashion with Purpose: GINLEE Studio's _/\/\/\ake O Initiative
Gin Lee, alongside co-founder Tamir Niv, spearheaded _/\/\/\ake O as a visionary response to the fashion industry's mounting waste crisis. They realized that the conventional linear production model was perpetuating excess, pushing them to carve a circular path. Their goal: transform discarded fabrics into reimagined treasures, offering a second life to materials while advocating for responsible consumption.
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